If you feel your company website is not up to scratch, it may be worth switching to platforms like WordPress. Here are just 5 benefits of using WordPress for your company website.
Easy to Use
One of the main benefits in switching to WordPress for your company website is its ease of use. Being able to easily navigate through the platform will allow you to add blog posts, new pages and imagery to help bring your website to life. Adding additional content is quick and easy which will give you more time to focus on other areas of the business. As the technology is simple and straightforward to use, you will be able to quickly get the hang of how it works which will help you decide on whether WordPress is right for you.
No HMTL Editing
As WordPress is a self-contained program, there is no need for any HMTL editing software (such as Dreamweaver or Adobe Contribute). This means that you can create a blog post or new page, upload images, use formal text and upload documents without any need for additional FTP or HTML software. This will make the entire process straight forward and easy to follow.
Being in Control
Unlike a conventional website where you may have web designers working on your website, using WordPress allows you to take control and oversee exactly what is being put on your website. As you will be in charge, you will be able to take control of nearly every aspect of your page, making it easy to make simple updates yourself. Also, having full control of how your website looks will give you peace of mind and reassurance.
Another great benefit of using WordPress for your company website is the vast number of themes and customizations available to you. Make sure that you take the time to look at the different themes available as you will want to pick one that is relevant to your business and makes users instantly drawn to your page. What is even better is that a lot of themes and add-ons are completely free to use, meaning you can make a professional looking website with no added costs. There are many WordPress Tips and Tricks that you can take advantage of which will help benefit your company website.
As WordPress is very clean and simple, this makes it easier for search engines to read and analyze a site’s content. Also, each post, image and page on your website will have their own meta tag keywords, titles and descriptions which can be optimized for specific keywords. This will allow your content to be displayed in search engine results which will increase traffic to your website. You can also use tags that can further increase traffic to your page.
Switching to WordPress for your company website could bring you a whole load more benefits so make sure you have a look around at other company websites that have made the move to WordPress to help you make up your mind on whether it is the right direction for you to take.